Meernacht is taken from Sven Helbig´s album I Eat The Sun and Drink The Rain.READ ARTICLE
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WILL-I-BE was founded as an online platform and biannual publication to explore the aesthetic and cultural interests of its founders and highlight how design, art and craft can play a part in our modern world. Objects that aren’t brash or attention seeking, those that sit quietly, doing their job well and becoming seamlessly integrated in to our everyday environment.
WILL-I-BE is an evolving and ever-changing platform for philosophy, art, culture and craftsmanship, represented by a series of print publications: magazines, books and monographs. Furthermore, it is enriched by a gallery concept, a work shop and a fast-moving online portal.
“Each plank … can have only one ideal use. The woodworker must find this ideal use and create an object of utility to man, and if nature smiles, an object of lasting beauty”
– George Nakashima
Too many of us spend our day to day lives roaming around unappreciative of the small details in front of our eyes. How was that spoon made? Did a potter make these vessels by hand? The exceptional has almost become unexceptional thanks to our limited knowledge and lack of respect for the craftsmen and makers who sweat over the small, but important, details.
Our vision is to change the way we view these goods, at the same time working to support the craft and design community. Respecting those individuals that make objects by hand is of ultimate importance, their commitment to using quality materials, alongside their understanding of utility. All of these attributes lead to a timeless object that will become an important companion in our lives.
The current moment is one of unprecedented change, opportunity, and innovation across all industries. Emboldened by this landscape, The WIB Stories presents a wide-ranging exploration of the extraordinary — the people, places, and ideas that inspire, fascinate, and encourage us to push the boundaries of the possible. Our perspective is global, and our mandate inclusive. We work with the world’s most talented emerging artists to find the world’s most compelling stories in art, science, sport, cuisine and technology that daily propel the conversation forward.